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Alex Carter – Performance Architect

A former professional athlete turned AI fitness strategist, Alex brings a unique blend of human expertise and technological innovation to TrainTribe. With over 10 years of experience in strength and conditioning, Alex specialises in designing adaptive training programs that evolve with each user’s biometric data.
His philosophy is simple, train smarter, not harder. By merging performance analytics with personalised coaching, Alex helps clients break plateaus, build confidence, and unlock their full potential. Whether you’re an athlete, a beginner, or someone rebuilding fitness after injury, Alex’s guidance ensures every workout is efficient, data-driven, and empowering.
Naomi Lee – Nutrition & Recovery Specialist

With a background in sports science and behavioural nutrition, Naomi brings a holistic approach to fitness through recovery, balance, and long-term sustainability. Her expertise lies in combining habit psychology with nutrition science to optimise sleep, recovery, and energy levels for lasting performance.
Naomi believes that progress isn’t just about training harder, it’s about training smarter and recovering better. She helps clients build consistent routines that improve physical health, mental resilience, and overall wellbeing. Whether you’re an athlete pushing limits or someone returning to fitness, Naomi’s personalised recovery plans ensure you perform at your best every day.
Rafael Torres – Mindset & Discipline Coach

Rafael is a performance mindset coach who believes that true transformation starts from within. With years of experience in personal training and behavioural coaching, he helps clients develop the discipline, focus, and mental strength needed to achieve lasting results.
His approach blends structured accountability frameworks with practical mindset strategies, turning daily habits into lifelong consistency. Rafael’s philosophy is built around progress, not perfection, guiding users to push past self-doubt, stay motivated, and create sustainable routines both in and out of the gym.
Whether you’re just beginning your fitness journey or striving for elite performance, Rafael empowers you to build the mental resilience that drives long-term success.
Where technology meets grit. Every rep brings you closer to mastery.